Tuesday, March 16, 2010

Guinness More Brillient than last year.

Last year we took a look at Ireland's iconic beer Guinness.  Guinness is owned by Diageo PLC {DEO}, a British based company that owns many of the world's most recognizable liquor brands.  Besides Guinness, some of its more recognizable brands are Johnnie Walker scotch, Smirnoff vodka and Tangueray gin.  A year ago we chronicled how bad economic times had been bad for DEO as penny pinching consumers were either trading down on brands or simply staying away from the pubs.  Guinness not so brilliant!

Happily Guinness drinkers & DEO consumers around the world seem to have rediscovered their mojo as the stock is up around 55% since we last looked at the shares.  While most of the reports we've read seems to indicate the company is fairly valued at these levels, the company does pay about a 3% dividend!  We of course are not recommending the name and do not own it in client accounts.  We can say we've sampled a guinness or two in our day and might tip a few back tomorrow! 


Slainte!